What does the Oorah logo mean?

It hit us in 2009.

It was well over thirty years since its Oorah’s inception, when Rabbi Chaim Mintz brought about the successful enrollment of a Jewish family’s child in a yeshiva. In the subsequent three decades, we had seen tremendous growth in all our outreach endeavors. In order to fund all these projects, our in-house fundraising efforts were instituted: Kars 4 Kids, the Oorah Auction, and Cucumber Communications.

Then one day last year, we realized that the logo we had been using for close to ten years needed to be given a face-lift to reflect the many components of our organization. After several weeks at the drawing board, the current logo was born: a sun rising and spreading its light – and what better icon to represent us than the sun? For Oorah itself is about spreading the light and warmth of Judaism. From our full spectrum outreach programs to the ventures that support them, each is represented by a ray in the Oorah sun.